New Delhi: The union commerce and industry ministry is expected to come out with the e-commerce rules and policy in the next two week or post the ongoing parliament session, two people aware of the development said after the ‘final’ stakeholder consultation held with union minister Piyush Goyal on Wednesday. The much-awaited e-commerce policy is widely expected to have provisions for the Open Network for Digital Commerce (ONDC) that seeks to democratize e-commerce in India by enabling buyers and sellers to transact through a single platform.
ONDC is seen as a major threat to food-delivery platforms such as Swiggy and Zomato. The first person aware of the discussion said that the e-commerce policy will be aligned with Amendment to Consumer Protection (Ecommerce) Rules, 2020 that seeks to address complaints against “unfair trade" practices.
Notably, the rules seek to tighten the nozzle on ‘flash sales. “Discussions were centered around the need to bring the policy and rules quickly and strengthen the grievance redressal mechanism so that consumers complaints can be solved in a fast-tracked manner.
It was the final consultation on rules and policy and saw the presence of e-commerce giants like Amazon, Flipkart, and others," the second person stated. Achieving inclusive growth by encouraging SMEs to adopt digital technology and enhancing exports through ecommerce was also discussed.
CAIT urged democracy in E Commerce and rescue of Consumers being hostages of E Tailers CAIT Secretary General Praveen Khandelwal said that a unanimity is arrived between all stakeholders about basic pillars of E Commerce Policy and Rules. Khandelwal further added that consumers are being made hostages by foreign funded e-commerce companies and
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