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South Bend, Ind., 7th April, 2022, Chainwire
Kemper Snowboards, the legendary brand that helped launch the snowboarding market in the 80s, is ready to launch an NFT offering within the action sports category. It is one of the most representative brands of the neon era of snowboarding - the NFT release will be a homage to the 80s and 90s with its retro snowboards. The launch of the NFT collection is supported by SIMBA Market - built by SIMBA Chain. The blockchain technology platform will host Kemper’s digital room for its customers and provide support, sales advice, hosting, and more.
Jib Hunt, the CEO of Kemper, who revived the brand after a hiatus of more than two decades, plans to add Kemper as the first customer in Gravity Sports Group's ‘Riders Collectiv' NFT collection. Hunt believes that the new technology of NFTs - when integrated with Kemper's radical and eye-catching brand styling - will create a unique synergy.
Jib Hunt, CEO of Kemper Snowboards says “It’s time to marry the digital and physical universes among collectibles and products. The value of owning a digital NFT that is tied to a physical product, snowboards in our case, is the next evolution of NFTs. It’s been my mission for Kemper Snowboards to be the first to do it in the action sports world and it has become a reality thanks to SIMBA Market and Riders Collectiv”.
Riders Collectiv is a unique, first-of-its-kind space that will house all types of action sports NFTs for fans and followers. The Collectiv is collaborating with more relevant partners and professionals in the field, offering the company's brands the opportunity to host their exclusive NFTs as a single
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