GENZ Financial News

Piyush Jalan, cofounder of Thimblerr, said that Gen Z’s impatience for trends and demand for constant newness is reshaping the fashion industry in India. This shift is triggering a supply chain revolution. As a result, traditional seasonal cycles are dead and brands are now launching 12 to 24 micro-collections a year to keep up. “The frequency of purchase among Gen Z is very high, and their patience for waiting six months to see international trends reach India has completely disappeared. They want what’s trending globally—right now. This is pushing brands to launch products faster and offer a wider variety tailored to Gen Z’s preferences.” Jalan said.

organised retail sector in India is growing at a rapid pace and is projected to reach USD 230 billion by 2030 on account of increasing disposable incomes and evolving consumer preferences, a Deloitte-RAI report said on Thursday. It said that the organised retail in the country is growing at a compound annual growth rate of 10 per cent.

changing workplace communication styles across generational lines.

Gen Z will be loyal back to the brand, says Sunder Balasubramanian, Chief Marketing Officer, Myntra. Gen Z represents a very “exciting business opportunity”, the Myntra CMO told ET Online. In urban India alone, he says, there are over 200 million Gen Z individuals, with more than 60 million of them already shopping for lifestyle products online. “Looking ahead, they are set to become a core audience for any major brand in the country.” In just over a year, led by FWD, Myntra has nearly doubled its GenZ customer base, growing from over 8 million in mid-2023 to an impressive 16 million in 2024, emerging as the go-to destination for GenZ fashion. The company plans to add another 20-25 million GenZ customers in the next couple of years.

Gen Z cohort is assuming the centre stage in India's consumer markets by scripting «big shifts» in consumption trends, including the rise of quick commerce delivery and direct-to-consumer brands, according to a report by Bernstein. Brands are seeking a deeper connection with this digitally-native, app-first generation that 'swipes up' for practically everything from social media to ride-hailing and food delivery. Indian Gen Zs' are the world's largest, the report said about the cohort born into a digital age, that shops, works and eats online. Gen Z is the generation born between 1996 and 2010. Indian Gen Zs make up 20 per cent of the world and about 27 per cent of India's population, it noted.

ecommerce enabler, forecasts a 40% surge in online sales for the upcoming festive period, led by a resilient Indian economy, growth of aspirational GenZs, and rise of D2C brands. According to data from GoKwik's network, which includes over 4000 direct-to-consumer (D2C) brands, there has been a 38% increase in Gross Merchandise Value (GMV) and a 49% rise in orders in July compared to June of this year. This early spike suggests that the festive shopping season has begun earlier than usual and is being driven by online shopping. This year, with more shoppers adopting a direct-to-consumer (D2C) approach, an increasing number of Gen Z individuals entering the workforce with disposable income, and a growing emphasis on aspirational purchasing of premium products, GoKwik anticipates a 40% increase in orders during the festive season.

Confluencr in navigating these waters.Generation Z, the digital natives born roughly between the mid-1990s and early 2010s, stands out for its unique set of characteristics and preferences. This generation has grown amidst an explosion of technology and information, which has shaped their values and consumer behaviour profoundly.

Residential demand today is at a decadal high and underscores the evolving dynamics of the real estate market, driven by a combination of economic factors and buyer preferences. According to Magicbricks, residential demand has surged by 23.8% over the past three years across major metros.

By Krishnan Vishwanathan

MintGenie, Raj Khosla, Founder & MD, MyMoneyMantra, talks about how youngsters should handle their credit so that they can make the best use of their credit cards and other debt products.Spending large sums of money on weddings is one trend that is clearly defined by the ‘want’ rather than the ‘need’ aspect of consumerism. Given the importance of the event and societal pressures, millennials and GenZs are ready to start their loan journey now more than ever.However, it's crucial they weigh the long-term financial implications. Here are some tips:First, set a realistic budget.

Ashwin Ramaswami, the first Gen Z Indian-American running for a US State legislature, has raised over USD 280,000, which is considered to be a substantial figure at the state level. Ramaswami, 24, has outraised his incumbent opponent Shawn Still by 22 times in the latest filing period from Feb 1 to April 30. While Ramaswami raised over USD 146,000, his opponent raised only USD 6,400. The two are running for the State Senate in the District 48 of Georgia. According to the latest public campaign finance report, Ramaswami has raised a total of over USD 280,000 and has USD 208,000 cash on hand, his campaign said.

(Reuters) -Bumble shares fell about 5% on Wednesday after its downbeat quarterly revenue forecast underscored the need for a revamp of the dating-app experience to attract newer generations seeking companionship.

doyens of investing. One such legend is Sir John Templeton who was a British investor and philanthropist. In 1954, he created the Templeton Growth Fund, which gave an average return of over 15 per cent per year for 38 years.

Myntra said its operating revenue grew 25% to Rs 4,375 crore in FY23, even as losses widened 31% to Rs 782 crore. The firm had reported Rs 3,501 crore in operating revenue a year ago, while incurring a total loss of Rs 597 crore, according to filings sourced by business intelligence platform Tofler.

mental health issues, according to a survey conducted by NielsenIQ. Parents are also the primary confidantes of those combating mental health challenges, as 59 percent of the respondents said the first persons whom they disclosed their conditions to were their mothers or fathers, as per the survey, which was commissioned by FMCG major ITC.

Dhiraj Relli, MD & CEO, HDFC Securities, says “we are getting almost 2.5 to 3 million new demat account holders every month, so we have a complete digital journey in place. A customer can open an account in less than five-six minutes.”With new apps coming, are broking fees going to go down further?The pricing in the broking industry is already at rock bottom. From here, with the compliance and other costs increasing, we believe that the pricing will go up only.

luxury sports car maker Porsche AG expects around 80 per cent of its sales in India to come from fully electrified vehicles by 2030 and is lining up three such new vehicles to be introduced here early next year, a senior company official said on Tuesday. The company, which sells a range of luxury sports cars and SUVs priced between Rs 88 lakh and Rs 4.26 crore, is targeting GenZ customers, start-up entrepreneurs and women as it seeks to strengthen brand presence in India, Porsche AG Executive Board Member for Sales and Marketing Detlev von Platen told PTI in an interview. Porsche, however, has no plans in the short to medium term to locally assemble its vehicles in India, as it is focusing on establishing and strengthening the brand in India. «We announced that we want to be net carbon neutral by 2030. So, coming from a car manufacturer, which is more sporty-oriented, it was interesting to hear (that).

Flipkart on Thursday announced a new offering named Spoyl, which, it said, was aimed at GenZ users. It will be inside the main Flipkart app and available as an “app-in-app”, the firm said. About a quarter of Flipkart’s shoppers are GenZ users, born between 1997 and 2012, the company said in a statement.

travel and tourism industry in India has rebounded significantly from the pandemic, with job postings for hospitality jobs surging by 66% from June 2022 to 2023. The company said this is a marked departure from the 60% decline in job demand during 2019-2020 and the subsequent 7% dip in the following year. Indeed said the sector showed 'remarkable resilience' and 'adaptability' by embracing changing customer preferences. «Curated experiences for staycations, workcations and solo trips have become the new norm, offering customers personalized and safe travel options,» the company said in a statement.«Technology played a vital role in this transformation, integrating seamless digital experiences into every aspect of the hospitality journey,» it added.

Millenials are experiencing many transformations as the next phase. From payments and consumption, there is a conscious interest in investment options. “It is evident that this customer base explores simpler, self-enabled, and tax-efficient investment avenues – a strategic approach to building wealth in the early stages,"said Sarvjeet Virk, Co-founder, and MD, Finvasia.

MUMBAI : Mahindra and Mahindra (M&M) Ltd has evinced interest in acquiring as much as a 9.9% stake in private bank RBL Bank Ltd, after picking up a 3.53% stake in the latter a week ago. “We may consider further investment subject to pricing, regulatory approvals, and required procedures. However, in no circumstance will it exceed 9.9%," said the Mahindra group in a regulatory filing on Wednesday evening while commenting on the stake acquisition in RBL Bank, which has recently expressed its new strategy to shift from bulk to granular deposits model to expand the bank’s margins beyond 5%.