18-carat is new gold standard for young buyers

economictimes.indiatimes.com:

22-carat gold, which has traditionally been used in India for making jewellery.

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On Wednesday, 18-carat gold was priced at around ₹59,120 per 10 grams, against ₹72,140 per 10 gm for 22-carat gold.

Both 18- and 22-carat varieties are hallmarked gold, allaying concerns over gold purity.

Hallmark Unique Identification, a six-character alphanumeric code, is issued to identify and track gold jewellery.

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