Several months after Adidas ended its partnership with rapper Kanye West, the company is releasing some of its Yeezy sneakers in an effort to sell off remaining inventory from its now-defunct partnership with West.
West, now known as Ye, partnered with Adidas for almost 10 years, until the athletic apparel and footwear brand ended its partnership with him in October 2022, halting the sale of West’s popular Yeezy sneakers due to his antisemitic remarks.According to The Wall Street Journal, the remaining inventory of Adidas Yeezy sneakers is worth more than $1 billion.Adidas’ website states that a portion of the sales from Yeezys will be donated to support organizations fighting racism and antisemitism.
In 2022, West had a net worth of $2 billion, according to Forbes, and was featured on their billionaires list.However, West’s net worth dropped to $400 million after Adidas cut ties with him—West’s deal with Adidas was valued at $1.5 billion and made up a majority of the rapper’s fortune, according to Forbes.
Clothing brand GAP and designer Balenciaga also ended their partnerships with West in 2022 due to his antisemitic and racist comments and behavior, according to Women’s Wear Daily. West was seen wearing a “White Lives Matter” T-shirt at Paris Fashion Week in 2022, according to People.
The songs in West’s music catalog generate an estimated $13.25 million in publishing royalties each year, with West’s share earning him $5 million annually, according to Billboard.West released 12 studio albums in his career, and earned $31 million and $51 million from his Yeezus and Saint Pablo Tours, respectively, according to People.
West has an estimated $100 million in cash and liquid investments, according to Forbes.West also
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