American Express launches Program Vasundhara in Bengaluru & Gurugram for environmental sustainability
This programme will support India’s climate and sustainability goals by empowering local communities, restoring ecosystems, and fostering sustainable development practices in collaboration with Safe Water Network, the company said in a statement.
Program Vasundhara’s will prioritize water resource management, sustainable agriculture, biodiversity conservation, and renewable energy across the two cities. In Bengaluru, around the Aivarakhandapura Lake, Program Vasundhara is building an 18-million-liter rainwater harvesting structure to boost local water availability and reduce dependency on external sources. This is a crucial step in addressing local water challenges while fostering resilience in the community.
American Express India CEO Sanjay Khanna said, “At American Express, we are committed to creating a positive impact on communities and the environment. Program Vasundhara exemplifies our dedication to climate resilience and sustainable ecosystems in Bengaluru and Gurugram. Through this partnership with Safe Water Network, we are not only addressing current environmental challenges in parts of India but also paving the way for a greener future.”
To further enable local farmers, an automated weather station has been set up, linked to a mobile app providing hyperlocal weather insights. This advanced system will guide farmers on crop management, pest control, and disease prevention, using AI to offer accurate weather updates to prepare for any extreme weather impacts, the statement said.
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