Asian Biz Giants SK, Bandai, Line Bolster Metaverse, NFT Operations

cryptonews.com:

Some of East Asia’s biggest tech companies are delving ever deeper into the world of crypto, with Japanese and South Korean mega-companies eyeing metaverse, non-fungible token (NFT), Web3, and blockchain business expansion.

The South Korean telecoms and chaebol business giant SK, which is currently working on launching a cryptoasset that will be compatible with a wide array of the group’s services, says it will launch a metaverse product this year.

According to Asia Kyungjae, SK has made an undisclosed “equity investment” in Morph Interactive, a company it has partnered with since 2021 as it looks to speed up the introduction of new layers of functionality for its Ifland metaverse platform.

SK, which has cornered over a third of the lucrative South Korean mobile carrier and IP space, says it wants to “create a crypto economy” that is both “gamified” and also makes use of customizable avatars that make use of NFTs. SK wants the project to be up and running before the year is out – a similar kind of timeline it has outlined for its subsidiary SK Square, which is working on the token launch.

Morph, which specializes in 3-D design for the metaverse space, was quoted as explaining that it was working to turn Ifland into “a communication tool that is actively used in the corporate business environment,” as well as an integral part of the “daily lives” of ordinary “users.”

The South Korean search engine behemoth Naver, which last month invested in a number of metaverse-themed startups via its own Naver Z metaverse arm, is also the creator of the chat app giant Line. Although the app has enjoyed limited success in South Korea, it has become Japan’s biggest communication platform. In Japan, Line has launched a crypto exchange, as well