«Barbie» showcases the iconic Mattel doll's pink-themed universe, while «Oppenheimer» delves into the story of the architect behind the atomic bomb. Despite their distinct themes, the two films have become intertwined in a conjoined hype cycle, resulting in a surge in ticket sales. AMC Entertainment reported that over 40,000 people purchased tickets for a double feature of both films, amounting to five hours of movie viewing. Although the films are expected to perform well, «Barbie» is projected to outshine «Oppenheimer» at the box office. Analysts predict that «Barbie» has the potential to rake in an impressive $158 million in the United States and Canada through the opening weekend. On the other hand, «Oppenheimer» is estimated to bring in approximately half of that amount, around $50 million in domestic sales. Warner Bros., the studio behind «Barbie,» cautiously tempered expectations, suggesting a more conservative estimate of around $75 million.
Advertisements for the films «Oppenheimer» and «Barbie» appear at AMC Theaters at The Grove on Thursday, July 20, 2023, in Los Angeles. (AP Photo/Chris Pizzello)The film industry is eagerly awaiting the boost that «Barbenheimer» is expected to provide. The pandemic dealt a severe blow to movie theater chains, forcing extended closures across the country and hampering their efforts to entice audiences back to the big screen. With the potential success of «Barbie» and «Oppenheimer,» there is renewed hope for the industry's recovery. The release of these films has created a unique situation, where audiences are presented with two drastically different cinematic experiences. The contrast between the pink, fantastical world of Barbie and the historical drama of «Oppenheimer»
Read more on economictimes.indiatimes.com