Betterhalf, a matrimony super app and tech-enabled end-to-end wedding planning and fulfilment company, said it plans to onboard 100 skilled professionals across its verticals in 2024. It currently has 150 employees.
The company has expanded its wedding services operations across metros and multiple tier-1 cities. “As part of the hiring strategy, the platform will create new jobs in the industry, opening 70, 20 and 10 positions in the wedding business operations, product and technology, and marketing and growth respectively,” said a company statement.
“Committed to reshaping a robust AI-driven matrimony and wedding services ecosystem, Betterhalf will capitalise on the prowess of its skilled team to deliver unmatched quality services along with competitive deals to urban professionals,” said Pawan Gupta, CEO, Betterhalf. “We are already committed to offering unwavering support to employees and looking forward to onboarding talented professionals to align with our plans to touch Rs 1,000 crore annual turnover in 2024,”
The company said it will align hiring with its expansion plans, dynamic product launches and technological advancements. It will be hiring professionals for roles including front-end and back-end developers, wedding planners and supply partnership executives.
“Our selective hiring process emphasises not only on skills but also a profound understanding of the wedding industry, coupled with an appreciation for