In a significant market shift, Bitcoin has soared to $43,500, marking an impressive 2.50% increase. This surge is largely attributed to the persuasive impact of spot Bitcoin ETF filings, which, even before official approvals, have intensified marketing campaigns within the crypto sector.
The potential first-place approval of a Bitcoin ETF by the SEC in the New Year could set a historic precedent in the crypto world.
Concurrently, renowned audit firm Grant Thornton reports increasing adoption of cryptocurrency and blockchain technologies in family offices, signaling a broader acceptance and institutional confidence in digital assets.
In a clear bid to solidify their market positions, institutional players are intensifying their marketing strategies ahead of potential listings in the competitive arena of Spot Bitcoin Exchange-Traded Funds (ETFs).
Following Bitwise’s advertisement three days earlier, asset management firm Hashdex recently launched a commercial to cement its reputation as a crypto-focused entity.
JUST IN:
Read more on cryptonews.com