AET Displays, part of China’s Guangda Group, plans to invest Rs 200 crore in India over the next 12-18 months to expand manufacturing, strengthen local supply chain and after-sales service network, a top executive said. The LED screen maker has an assembly facility in Chennai and is currently sourcing up to 55% of its components for some products from Indian suppliers, said Su Piow Ko, vice president of AET Displays.
“We are currently at level 1 of manufacturing in India, which stands for first level of serialisation of supply chain. We are basically sourcing some parts locally, for example, cabinets and cables. But other products have over 55% local content,” he said in a virtual interaction with ET.
“Our aim is to reach L2 on select products within 12-18 months because we have large brands who are keen to partner with us for made-in-India products,” he added.
AET manufactures LED displays for out-of-home advertising, shopping malls, business centres and counts Tata group, Shoppers Stop, and Chivas among its clients. Its LED screens measure 0.6 millimeter for indoors up to 10 millimeters for outdoor use. It also offers products on rent to customers such as concert organisers, weddings and business conferences.
The company is also looking at