Creator Festival — Creators United 2024. The event, set for 15 March 2024, is the festival's second edition.
The event will be organised collaboratively by Mad Influence in association with the Government of Maharashtra. The festival, which will be held at NESCO, Mumbai, is an exclusive, invite-only event, designed to offer a unique and engaging experience to over 1,000 influencers in addition to brands, agencies, and industry experts who will all come together for a celebration of creativity, innovation, and collaboration.
«Celebrating innovation and creativity is essential to Maharashtra's values. As we embrace digital transformation, initiatives like Creators United 2024 play a pivotal role in fostering collaboration and driving economic growth,» Chief Minister of Maharashtra, Eknath Shinde, said in a statement.
Gautam Madhavan, CEO & Founder of Mad Influence, said, «Excited to carry forward the vision and legacy established with CU 2023. It's a privilege to be the driving force behind Asia’s largest creators' festival. With Creators United 2024, we aim to elevate the creator economy and propel it into the forefront of innovation. Looking forward to continuously evolving the industry.”
Last year’s CU Fest featured a lineup of over 100 creators and 50+ brands, achieving a 900 million reach. The festival saw notable figures like Bhuvan Bam, Ashish Chanchalani, Anubhav Singh Bassi, ScoutOP, Jannat Zubair, Triggered Insaan, Focused Indian, Mortal, Abhi & Niyu, and Aparshakti Khurana as host. The jury included