crypto market has made a great comeback over the past few days taking Bitcoin to a new all-time high of $109,100. After a period of consolidation caused by unfavourable macroeconomic data, the enthusiasm from Trump’s meme coin followed by his inauguration has lifted the spirits of the crypto community, driving renewed optimism to the markets. Although there was some initial disappointment over the absence of crypto-specific mentions in his inaugural speech, subsequent moves from his administration solidified optimism across the ecosystem, stabilising Bitcoin at around the $105,000 level.
With the past week being the best week yet for the crypto markets in 2025, let's take a look at what led to this comeback and what lies ahead for the market.
$Trump and the growing trend of Memecoins
Trump made waves by introducing $TRUMP, a meme coin celebrating his presidential return. The token quickly surpassed a $14 billion market cap, ranking 18th globally. Complementing this move, his wife, Melania Trump also launched her meme count — the $MELANIA garnering over $2 billion market cap at its peak. Both tokens, launched on the Solana blockchain, created a buzz among investors, symbolizing a new era of state-backed engagement with the crypto market.