Dhanteras 2023: What is the significance of buying gold on Dhanatrayodashi?
Dhanteras, also known as Dhanatrayodashi, is a Hindu festival celebrated on the thirteenth day of the Krishna Paksha (dark fortnight) in the month of Kartik as per the Hindu calendar. It is considered one of the most auspicious days to buy gold as it is believed to bring prosperity and good luck.
This year, Dhanteras falls on November 10, and it is a day when millions of people across India indulge in purchasing gold or silver.
Gold holds immense cultural and financial significance in Indian society. It is often seen as a symbol of wealth, purity, and security. On Dhanteras, people buy gold jewellery or gold coins as an investment, a token of good fortune, or as a part of the traditional rituals. Here are some reasons why buying gold on Dhanteras can be significant:
Auspiciousness: Dhanteras is believed to be the day when the Goddess of Wealth, Goddess Lakshmi, emerged from the ocean during the churning of the milky sea. Buying gold on this day is believed to attract the blessings of Goddess Lakshmi and bring wealth and prosperity to the household.
Wealth creation: Gold is considered a safe and reliable investment. Its value tends to rise over time, making it an ideal asset for wealth creation. By buying gold on Dhanteras, individuals can make a smart financial decisions and potentially benefit from the long-term appreciation of gold prices.
Cultural and traditional significance: Dhanteras hold deep cultural and traditional significance in Indian society. It is believed that buying gold on this day brings good luck and wards off evil and negative energies. Many families consider it a customary practice to buy gold on Dhanteras as a way of preserving their heritage and following age-old traditions.
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