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FCA cracks down on the ads of high-risk assets, but not crypto

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British Financial Conduct Authority (FCA) demands clearer and more prominent risk warnings from the companies marketing high-risk investments.

Certain investment incentives, such as refer a friend bonus, will be banned altogether. In a note published on Aug. 1, the FCA has finalized stronger rules to “help tackle misleading adverts that encourage investing in high-risk products.” The regulator’s attempt to reduce the number of people investing in high-risk products follows a concern that “a significant number of people” don’t understand the risks engraved into some kind of investment.

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