Flipkart has merged key technology and product roles in its new businesses of Cleartrip (travel) and Flipkart Health Plus (epharmacy) into the core commerce team to streamline operations, multiple people aware of the matter said. These changes have come into effect over the past few weeks, they added.
The integration has come ahead of Flipkart's flagship festive season sale of BigBillionDays, which may kick off on October 7 or 8 – two to three days ahead of rival Amazon’s festive sale that is set to start on October 10, these people said. Flipkart has, however, yet to finalise the dates.
Cleartrip and online pharmacy, which it started in 2021, are among the faster growing new businesses for the Bengaluru-based etailer. “Essentially, they (Flipkart) want to have a linear structure across these businesses, and tech, product and supply chain are being managed at the group level,” a person aware of the matter said.
This person said Flipkart’s new tech initiatives with projects like shopping assistant, which uses generative AI and is named Flippi, are being implemented across the company’s businesses including Cleartrip.An email sent to Flipkart seeking comment did not elicit any response till press time Wednesday.
ET reported on July 7 that Prashant Jhaveri was moving on from the role of CEO of Flipkart’s epharmacy business. The company named internal executive Kanchan Mishra to head the vertical, as its chief