From ancient structures to luxury retreats: Varanasi sees boom in spiritual tourism

livemint.com:

Varanasi is endearingly monikered as Kashi or Banaras. The city, for ages, has long been the ultimate pilgrimage for the devotees of Hinduism worldwide.

In 2023, Varanasi witnessed a staggering influx of tourists, with over 5.38 crore visitors, including 13,700 from foreign shores, as per data from the UP tourism department. This marked a substantial increase from the 54.8 lakh visitors recorded in 2014, coinciding with Prime Minister Narendra Modi's rise to power at the Centre and his electoral victory in the Varanasi Lok Sabha constituency, a BJP stronghold since 1991.

The surge in tourist arrivals has catalyzed the economic growth of the 'Spiritual Capital of India,' with tourism-related income experiencing a remarkable 65% surge, particularly following the inauguration of the Kashi Vishwanath Corridor. This growth can be attributed to significant improvements in infrastructure, such as airports, well-connected roads, and luxurious accommodation options, all while maintaining a steadfast commitment to preserving its rich heritage.

One such ancient building is Dalmia Bhawan, set to be transformed into ‘Sabo Boutique Hotel’, a luxury hotel, which aims to contribute to Kashi's tourism sector. The 200-year-old ‘Danish architecture’ cherish the historic memories with Annie Besant, Mahatma Gandhi, Rabindra Nath Tagore, and Sarojini Naidu, said Kunal Dalmia, adding that it has witnessed India's journey from colonialism to independence and now as the global tourism hub from the eyes of Varanasi.