Govt may relax registration rules for e-commerce players, traders unhappy
Zomato, Swiggy, Ola, Paytm, India Post, etc. A person privy to the e-commerce policy discussion confirmed, “It’s true that the conversation regarding dropping of registration clauses is happening, but it’s at the government level only.
Private players are not part of those deliberations." Queries sent to the commerce ministry and ONDC remained unanswered at press time. The issue comes against the backdrop of frequent run-ins between e-commerce majors and small traders.
More than 12 million sellers earn their livelihood by selling or reselling products and services. However, only 15,000 of them—less than 1% of the total—are in e-commerce.
The online business is still out of reach for the majority of sellers, especially from small towns and rural areas. ONDC is neither an application nor a software—it is a network for digital commerce with a mandate to bring all channel partners onto a single network.
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