Edward Coram-James, the CEO of Go Up PR agency with a specialization in crisis management, suggests that Holly's departure may have been inevitable, irrespective of recent controversies that have entangled the show.
As Holly embarks on her new journey, Edward Coram-James has outlined what he envisions for the versatile star's future career. He believes that Holly, renowned for her intelligence and astuteness, is keen on transitioning towards endeavors that are more future-proof.
According to him, the television landscape has been shifting progressively from traditional terrestrial programming to streaming-based content. As such, Holly is wise to consider fresh online opportunities to keep her career evolving.
Edward suggests potential career avenues for Holly, including documentary narration and presenting, hosting reality TV series, engaging in travel and adventure broadcasting, and anchoring news programs, all of which align with the changing landscape of media consumption.
The sudden departure of Holly Willoughby from «This Morning» comes amid a challenging period for the show. The exit of her longtime friend and mentor, Philip Schofield, who admitted to an «unwise» affair with a younger male colleague, cast a shadow over the program.
Edward Coram-James remarks on Holly's handling of the situation, stating that it won her admirers who appreciated her handling of the affair with dignity and poise.
However, it also created detractors who accused her of betraying her friend for self-interest and contributing to the show's decline. This division, Edward believes, was far from ideal for a program known for its broad appeal, transcending societal, political, age, gender, belief, and geographical lines.
Furthermore, the