blockchain technology. To be specific, non-fungible tokens, or NFTs as they are commonly known, have been instrumental in transforming the perception of digital collectibles. Digital collectibles have proliferated in all directions and dimensions. Music, art, limited releases of digital items endorsed by celebrities, and gaming assets have all been subject to this digital collectible revolution. However, just like any technology, there is always an auxiliary aspect of an advancement that proves to be one of the biggest driving forces for it to be adopted by the masses, which includes but is not limited to investors and business pundits. We have seen something like this happen to the Internet when social media came into the picture. While the Internet had quite a lot of utility, social media was the biggest catalyst in driving mass adoption. One of the reasons that contributed to the success of social media was the fact that it was a place where people could engage and interact with each other. Parallel to this, it also offered an advertising opportunity for brands to reach their target audience. Extrapolating the results of the age-agnostic litmus test, it can easily be taken for granted that creating an ecosystem that brings together masses and advertising opportunities is bound to stand the test of time.
Did you Know?
SAP has launched a new enterprise on the Metaverse with the aim of accelerating cloud adoption among Indian firms. The interactive and immersive ‘cloud on wheels’ platform will enable customers to experience the full range of SAP’s offerings and reimagine processes for improved business outcomes.
View Details »NFTs have already seen mass adoption, and they have been spreading their tentacles in all
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