
Inside Burgundy Brand Collective’s bet on India’s rising luxury appetite
Subscribe to enjoy similar stories.New Delhi: Luxury retailer Burgundy Brand Collective aims to cross ₹200 crore in revenuein FY27, as the Mumbai-based company bets on rising premium consumption beyond India’s top metros.The company, which has introduced brands such as Royce’ Chocolate, Onitsuka Tiger, Jacadi Paris and Ligne Roset to India, plans to invest about ₹100 crore to scale its multi-category portfolio, cofounder Samir Gadhok told Mint.Burgundy, which reported sales of ₹120 crore in FY24, also plans to nearly double its store count over the next three years to about 65 stores.The expansion comes as India’s luxury consumption story broadens to newer cities where affluent consumers are spending more across categories from fashion and food to home and lifestyle.Burgundy’s approach has been to build across categories rather than deepen a single vertical. "We want to be everything to one customer, rather than one thing to everyone,” said Gadhok.
The company is also seeing strong same-store growth, with several categories reporting double-digit increases, indicating that luxury consumption is becoming more consistent rather than occasional, Gadhok said.Offline retail remains central to its strategy, accounting for 80–85% of sales, driven by personalised service and stylist-led interactions.India’s luxury market continues to gain momentum, Mint reported earlier. Brands such as Louis Vuitton India, Gucci India and Hermès India together posted about ₹5,000 crore in sales in FY25, while Swiss luxury watches recorded sales of ₹3,500 crore in CY25.Beyond these, the market is split between large platform players such as Reliance Brands and Aditya Birla Fashion & Retail, and smaller, curated operators such as Burgundy, DS
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