Instagram to reportedly launch text-based app to rival Twitter
In a secret meeting with select creators, Instagram’s parent company, Meta, reportedly revealed its plan to launch a text-based conversation app. The leaked screenshots of the alleged upcoming app show a user interface similar to Twitter.
Instagram’s plan to rival Twitter was uncovered by Lia Haberman, an influencer marketing and social media marketing teacher at the University of California, Los Angeles Extension. According to Haberman, although the text-based app is built on top of Instagram, it is decentralized and will function as a separate app. The app will also be compatible with other decentralized social media apps like Mastodon, allowing users to reach more audiences.
Meta’s been briefing creators on it’s upcoming text-based app — now looking at a possible late June launch. Details are in my newsletter but I’ll list some highlights pic.twitter.com/KYqqXjrRmD
The upcoming app will maintain a Twitter-like centralized feed, allowing users to view content such as text, images and videos shared by followers and recommended accounts. Each text-based post will be limited to a word count of 500 characters.
While the app rivaling Twitter will function independently of Instagram, creator controls and account safety features, such as blocked accounts and keywords, will carry over to the new app.
Confirmed with sources that Instagram is working on a Twitter competitor (a separate app) for release this summer. It might eventually be compatible with open solutions like Mastodon. Credit to @liahaberman @MattNavarra @CaseyNewton for earlier deets https://t.co/f2KNITGZy6
Bloomberg reporter Sarah Frier reportedly confirmed the development of Instagram’s Twitter-like app from insiders. Meta first confirmed plans to develop a
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