Since Covid struck, the North and the East have led other regions in adding more financial investors. Data showed the number of investors from the north on the National Stock Exchange (NSE) quadrupled since FY20, reaching 35.7 million as of July 31.
The East, led by the Northeast, Odisha and West Bengal, has also nearly quadrupled its investor base, having added 8.9 million in the four years.
In comparison, the West, which includes the financial capital Mumbai and trader-dominated Gujarat, has seen the base climb about threefold to about 30 million. South India now has an investor base of about 20 million, with a 172% increase since FY20.
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Rising per capita income, better internet connectivity and Aadhaar usage have helped democratise access to the capital markets — once the exclusive preserve of metro cities.
«We believe that cheap data availability, smartphone penetration, and awareness of capital markets through various