IPL live in USA: Indian Premier League shatters all-time viewership record
Indian Premier League (IPL) 2024 has already created records in viewership after just 10 matches. As per latest BARC data, which is a standardized rating system related to audience viewership of channels, the IPL 2024 has broken all records related to IPL viewership in history. Till now, the statistics of IPL viewership has been the highest for the IPL season matches held till now.
According to BARC data, watch-time for the tournament has increased to 80.28 billion minutes, which is 20 per cent more than the previous seasons of the IPL, based on the current number of matches played. Disney Star acknowledged this exponential surge in viewership and has given credit to this amazing amount of watch-time to the designed marketing campaign developed by its team.
WATCH IPL FOR FREE IN USA (OFFER VALID ONLY WITH ABOUND)
Star has attributed this surge in viewership and watch-time to a plethora of fan-centric initiatives, enriched programming, and a compelling marketing campaign deployed by the company.
IPL 2024 has reached its second month having kicked off on March 22 when Chennai Super Kings played against the Royal Challengers Bengaluru at the MA Chidambaram Stadium.
WATCH IPL FOR FREE IN USA (OFFER VALID ONLY WITH ABOUND)
This year ten teams will be participating in this year's IPL that include the likes of Kolkata Knight Riders, Mumbai Indians, Lucknow Super Giants, Gujarat Titans, Rajasthan Royals, Punjab Kings and more.
IPL 2024: Watch live in USA
No
Read more on economictimes.indiatimes.com
