The Indian wellness industry is sized at USD 42.1 billion in 2023 and is slated to cross USD 70 billion by 2025, growing at a CAGR of 28-30%. Increasingly the traditional boundaries between wellness, hospitality, vacations, and serviced living are blurring, as Indians are now prioritizing health and wellbeing, just like their global counterparts.
Though previously, wellness was mainly preferred by affluent foreign tourists and senior corporates, these days urban youths, across both metros and non-metros, are realizing the significance of wellness and rejuvenation and taking their lifestyle goals seriously.
The demand for holistic health, wellness, and feeling good is soaring all over, making wellness real estate a lucrative business option. India’s rich and diverse landscape, which is blessed with scenic hill stations, picturesque foothills, lush green valleys, secluded sea beaches, etc. further makes it a fertile ground to start wellness business ventures such as general-purpose spas, Ayurveda centers, destination spas, ecohotels, etc.
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Mentioned below are the five key trends that will shape the wellness business in India in 2024:
The demand for holistic health will rise: The meaning of wellness won’t just be limited to medical wellbeing, curing of ailments, skin & beauty care, etc. Rather, the focus will be equally strong on holistic well-being, feeling good from inside and staying away from unnecessary stress and anxieties of daily lives. People will take vacations not just to have fun but also to recharge, refresh, and pick up new lifestyle changes to lead more meaningful & productive lives. Alongside general wellness packages, the demand
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