
Kissht listing becomes first big market test for digital lenders
Subscribe to enjoy similar stories.OnEMI Technology Ltd, the operator of digital lending platform Kissht, listed on the National Stock Exchange (NSE) on Friday at ₹190 per share, an 11.1% premium to its issue price of ₹171. The debut offers one of the clearest public-market tests yet of whether an app-first lender can be valued beyond just another unsecured credit player.That question matters because while the market has large listed financial firms such as Bajaj Finance, Bajaj Finserv, and Aye Finance, it has few listed pure-play digital lenders of Kissht’s kind.
The comparison is not straightforward: established NBFCs offer scale, balance-sheet depth, and long operating histories, while Kissht argues that its technology-led underwriting, diversified sourcing, and cleaner risk metrics deserve separate attention.That also makes this listing different from many fintech companies that have gone public in recent years. Paytm came to market as a fintech super app, Groww is largely identified with broking and wealth, and Pine Labs has been seen more as a payments and merchant commerce infrastructure play.
Kissht, by contrast, gives public investors a more direct read on app-led consumer lending.Chief executive officer Ranvir Singh has made a strong case for the company's risk quality. Net non-performing assets stood at 0.31% as of December 2025, a figure Singh says has no peer among similar lenders, while a Crisil rating upgrade to A- from BBB+ between the draft and final prospectus provided external validation.For years, much of India’s unsecured retail credit flowed to borrowers with stronger bureau histories, leaving many salaried and self-employed consumers with thin credit files underserved.
Read on livemint.com