Microsoft's massive Metaverse move: Buying Activision for $69B
Microsoft Crop. is acquiring gaming giant Activision Blizzard Inc. for $69 billion as part of a move to ramp up its gaming and Metaverse plans.
Activision Blizzard is home to a long list of iconic gaming franchises such as Call of Duty, Overwatch, Candy Crush, World of Warcraft and Tony Hawk’s Pro-Skater. Following the deal, its games are set to be added to Microsoft Xbox’s Game Pass service that has 25 million subscribers.
According to a Jan. 18 announcement from Microsoft, the firm will acquire Activision Blizzard for $95.00 per share at a valuation of $68.7 billion. The deal is set to close in the 2023 fiscal year, and it will see Microsoft become the third largest gaming company in terms of revenue behind Riot Games owner Tencent and Playstation developer Sony.
Together with @ATVI_AB, we will usher in a new era of gaming that puts players and creators first and makes gaming safe, inclusive, and accessible to all. https://t.co/fF2Ig3gSfx
Microsoft outlined that the acquisition will support the growth of its services across mobile, PC, console and cloud gaming, and also notably stated that it will “provide building blocks for the Metaverse.” Microsoft CEO and chairman Satya Nadella said:
As part of the acquisition, Microsoft stated that Activision Blizzard CEO Bobby Kotick will remain at the helm until the deal closes, with the reins then being handed over to Microsoft Gaming CEO Phil Spencer.
Spencer welcomed the deal via an Xbox blog post and emphasized the company is working to make cloud gaming accessible on as many devices as possible. He didn’t mention the Metaverse or NFTs however, sectors that have seen a backlash from some sections of the gaming community.
“The fantastic franchises across Activision Blizzard
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