Mutual Fund SIPs, bank FDs to children's education: Here is how Indian women save throughout the year

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Women in India are increasingly recognising the importance of saving and investing for their financial security and independence. Here are some ways in which they are saving and investing. Overall, women in India are increasingly taking charge of their financial futures by saving and investing in a variety of instruments tailored to their goals and risk appetites. Indian women employ diverse strategies to save throughout the year, ranging from Mutual Fund SIPs and bank Fixed Deposits (FDs), to gold to secure their children's education.

With the rise in financial literacy, there has been a 42% rise in female investors, who now save 5% more than their male counterparts. “I have gone through a similar transformation — transitioning from investing in traditional avenues like LIC policies and real estate to embracing riskier yet calculated ventures, such as investing in stocks and then adopting a balanced approach with SIPs and mutual funds. This evolution actually reflects a broader trend among Indian women, who are increasingly engaging in a blend of traditional and modern investment strategies," said Harsha Solanki, VP GM Asia, Infobip

Another key trend that has emerged is the growing emphasis on securing financial stability during the post-retirement phase. Notably, nearly 31% of women are prioritising this aspect. Personally, I’ve invested in the National Pension Scheme (NPS). It gives me a sense of assurance and confidence about my post-retirement life, said Solanki.

“Women focus more towards secure investments and focus on their retirement corpus and children's education, their preference for gold and fixed deposits reign supreme and save 5% more than men on their future goals," said Rashi Agarwal, Co-Founder & CBO,