NFL Rivals Crypto Game Hits 3 Million Players as Revenue Surges – Adoption on the Rise?
Popular blockchain-based game NFL Rivals is nearing 3 million signups, just four months after reaching the 1 million milestone.
“We’re closing in on 3 million [new players],” John Linden told The Block.
Linden is an industry veteran and the CEO of Mythical Games, the gaming studio behind NFL Rivals, Blankos Block Party, Nitro Nation World Tour, the Mythical Chain, and Mythical Marketplace.
Commenting on the new milestone, NFL Rivals tweeted on Tuesday:
“That’s a loooooot of touchdowns”
In June, the game saw over a million downloads, two months after its launch on Google Play and Apple Store on April 26.
Then, in September, it had over 2 million players.
And this number is expected to rise: there are more than 20,000 new players downloading the game each day, the CEO was quoted as saying
Linden said that, since the launch in August, NFL Rivals has generated “millions of dollars” in revenue.
There have been several important factors that have contributed to the game’s rising popularity.
Apple and Google approved the game’s in-game marketplace, allowing players to trade non-fungible tokens (NFTs).
The in-game NFT marketplace will be rolled out in three phases. The second phase, currently in works, will allow players to sell assets through a “credit system.”
The CEO added that Google’s and Apple’s decision has been “huge,” telling The Block that,
“We’ve seen a nearly 50% increase in transaction volume.”
Another factor is the start of the NFL season. The company has seen daily active users (DAUs), monthly active users (MAUs), and the revenue per player all go up.
There is also the “brand recognition” factor: Mythical Games’ partners include the NFL, the NFL’s Players Association, the Miami Dolphins, and the recently announced Amazon
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