PayNearby and Star Health and Allied Insurance have recently formed a strategic collaboration aimed at enhancing the accessibility and affordability of health insurance coverage throughout the country, with a particular focus on the semi-urban and rural population.
This partnership is poised to play a pivotal role in providing insurance to millions of currently uninsured individuals nationwide, leveraging PayNearby’s extensive Distribution-as-a-Service (DaaS) network, which boasts over a million active outlets. Through this collaboration, Star Health’s carefully crafted insurance products will be made available at local retail stores.
To extend health insurance to rural areas in India (Bharat), an inventive approach is needed—one that provides affordable coverage, easy accessibility, and eliminates the burden of excessive paperwork. The collaboration between Star Health and PayNearby addresses this need, enabling customers to conveniently purchase customized insurance plans at their local retail stores with the assistance of trusted retailers.
Leveraging PayNearby’s extensive Distribution-as-a-Service (DaaS) network spanning over 22,000 PIN codes, customers can seamlessly access a range of innovative and concise health insurance products from Star Health, including Group Personal Accident and HospiCash policies. PayNearby’s partnered retailers will guide customers through the entire purchasing process, ensuring quick and hassle-free policy issuance.
Commenting on the partnership, Anand Kumar Bajaj, Founder, MD & CEO, PayNearby said, “For India to be truly progressive, there is an urgent need to scale simplified health insurance services for the masses as it improves access to quality healthcare services for all.
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