Personal branding — A mantra for early career growth and success
personal brand is extremely important for career growth, especially for those who have just entered the employment landscape or are planning to enter it soon.
It is one’s unique ability to market themselves that sets them apart from the competition and helps to attract better growth opportunities. This is probably why early career professionals must understand the importance of personal branding, how it works and how to smartly leverage it to grow consistently.
Career-Boosting Courses for Early-Stage Professionals
Offering CollegeCourseWebsiteIIT DelhiIITD Certificate Programme in Data Science & Machine LearningVisitIIM LucknowIIML Executive Programme in FinTech, Banking & Applied Risk ManagementVisitIndian School of BusinessISB Professional Certificate in Product ManagementVisitWhy personal branding or self-branding is crucial for job growth and professional identity
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Sekhar Garisa, CEO of foundit (formerly Monster APAC & ME), a job search platform, says personal branding is a strategic investment. It sets individuals apart by highlighting their distinct skills, strengths and experiences, and at the same time, makes it easier to build credibility and trust among prospective employers. In addition, a well-crafted personal brand can help individuals grab promotions, special projects and new job opportunities. Networking and relationship building, stark online presence and visibility, and better long-term career planning are a few other reasons why early career professionals must invest in self-branding.
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