Privacy-first, copyright-friendly content is key to driving Web3 adoption

cointelegraph.com:

ReadON brings high-quality content to Web3 by providing a seamless and user-friendly experience, helping projects build stronger relationships with their users and driving the adoption of decentralization.

While Web3 holds the promise of mitigating the drawbacks of Web2, its adoption remains sluggish among content creators and end users alike.

The reluctance of users to adopt Web3 is due to a confluence of factors, the most important of which is the perceived complexity of the Web3 ecosystem. Navigating the intricate maze of Web3 operations, which involves managing multiple wallets, chains, bridges, and pools, is a daunting challenge for users, hindering their engagement and leading to poor user retention. This low user engagement is further exacerbated by the lack of immediate, tangible benefits for content creators and Web3 projects.

Moreover, the blockchain market is fragmented, with many independent chains having their own standards and rules. Some chains are compatible with the Ethereum Virtual Machine (EVM) to achieve some interoperability, but the industry is still tangled.

Web3 still lacks effective solutions to accelerate transaction decision-making, including user-friendly decentralized exchanges (DEXs) and non-custodial wallets. As a result, users are less likely to keep using Web3 services than Web2 users.

Web3 is a paradigm shift in online interactions, social media, and content creation, but its adoption is hindered by scalability, regulatory ambiguity, and cross-chain communication challenges.

Web3’s transformative potential for apps and media services remains largely untapped, but content holds the key to unlocking its full power. By strategically leveraging content to lower entry barriers, enhance network