Sony Sports ropes in Kartik Aaryan as brand ambassador for football
Sony Sports Network has appointed Bollywood’s Gen Z superstar and youth icon Kartik Aaryan as their brand ambassador for football.
During his partnership with Sony Sports Network, Kartik will be seen promoting LIVE football action on Sony Sports Network around the year with 900+ matches from marquee football tournaments and leagues, which include UEFA EURO 2024, UEFA Champions League, UEFA Europa League, UEFA Conference League, UEFA Nations League, Bundesliga, Emirates FA Cup, Durand Cup, and Roshn Saudi League, amongst others.
Kartik Aaryan, who has enthralled audiences with stellar performances on the silver screen, is also known for his enthusiasm and fandom for the game of football. His love for the game began at an early age, and he is a dedicated Real Madrid fan, the most successful club in the history of the UEFA Champions League.
Rajesh Kaul, Chief Revenue Officer of distribution and international Business, and Head of Sports Business, at Sony Pictures Networks India, said: “It gives us immense pleasure to announce Kartik Aaryan as the Brand Ambassador of football on Sony Sports Network.
Kartik is a true star on the silver screen and has a passionate voice for football, which resonates very well with audiences. We aim to connect with the Indian youth and create a deeper engagement with our ever-growing football viewers through Kartik Aaryan for our diverse portfolio of football offerings that includes the live telecast of over 900 football matches and positions Sony Sports Network as the premier destination for football.”
Kartik Aaryan, Bollywood Actor and Brand Ambassador for Football on Sony Sports Network: “I have been an ardent football fan since I was a child, and I feel privileged to partner with Sony
