Louis Vuitton has welcomed yet another talented face into its fold. On the 22nd of August, the renowned fashion brand revealed that Felix, a standout member of Stray Kids, is now proudly stepping into the role of their newest house ambassador.
Nicolas Ghesquière, the artistic director of women’s collections at Louis Vuitton, expressed his excitement about this partnership. Ghesquière's introduction to Felix occurred during the unveiling of his Prefall collection in Seoul, a moment that sparked an instantaneous connection.
Ghesquière enthused, «It was an instant connection when I first encountered Felix. His innate talent captivated me. His exuberant energy, one-of-a-kind persona, and daring fashion sense resonated deeply.»
Louis Vuitton's official announcement was accompanied by a captivating series of visuals showcasing the K-pop sensation donning an alluring ensemble of denim, leather, and PVC in an elegant all-black ensemble.
The brand's Instagram account shared this exciting news, captioning the images, «The Maison, alongside @NicolasGhesquiere, takes immense pleasure in welcoming the South Korean vocal-rapper-dancer and esteemed @realstraykids band member @yong.lixx as a House Ambassador. His distinctive creative flair will undoubtedly infuse a fresh and vibrant spirit into this new chapter.»
Felix's collaboration with Louis Vuitton follows closely after fellow Stray Kids luminary Hyunjin's partnership with Versace was announced on July 20. Hyunjin expressed his enthusiasm about this collaboration, stating, «To be a part of the remarkable legacy of the House is both humbling and exhilarating.