Tata Motors, India's third largest passenger vehicle maker, expects next year — both calendar and fiscal — to be the best on record in terms of sales volume for the company’s passenger vehicles business, driven by the new models it plans to launch with electrical and conventional powertrains.
In addition to launching the electrified versions of the Harrier and Punch, it plans to bring the Curvv SUV. The Curvv will be the automaker’s first new brand in three years, as the Tata Group automotive flagship seeks to cement its position in the world’s third largest market.
“We expect the next year to be much more promising as we completely revamp our portfolio with addition of two to three new models which will include facelifts and a new nameplate in the ICE (internal combustion engine) segment,” Shailesh Chandra, managing director at Tata Passenger Vehicle and Tata Passenger Electric Mobility, told ET.
On whether the frequent product actions can make the year a record one for the PV business, he said, “That’s the aspiration.”
Steering clear of making any projections on numbers, he said the company’s growth will be faster than the industry.
People aware of the firm’s internal targets said Tata Motors is looking to grow sales by 10% in 2024.