The rise of retail investors: Democratizing India's financial markets
retail investors invested in fixed deposits, PPFs, postal saving schemes, and physical gold. However, nowadays equity as an asset class has become popular with retail investors. New asset classes like REITs and InViTs have also been made available to them, apart from gold bonds and ETFs.
We have witnessed that instruments that were available to only a select portion of the population are now widely accessible and tokenized to serve any ticket size (the latest being small-ticket SIP with a minimum investment amount of Rs 250 per month).
The wide adoption of technology is making a paradigm shift in the way savings and investments happen.
Reasons for the rise in retail investors:
1. E-KYC Seamless Account Opening: The process to open a Demat and trading account has now been simplified. The entire procedure is completed through E-KYC using technology, removing the need for customers to visit any office or submit physical documents.
2. Rising Popularity of Discount Brokers: Discount broker firms have significantly lower brokerage charges, and according to a report by NSE, over 50% of Indian retail investors are now utilising discount broker services.
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