There were taxis before there was Uber, just as there were bookshops before Amazon and friends before Facebook. A large part of innovation is new ways to deliver old ideas. Technology gives the innovator an edge by lowering costs, enabling nimbler delivery and outcompeting established traders who are stuck with obsolescent methods.
That is the foundational myth of Silicon Valley folklore. It was the story that Uber propagated about itself in the years of its most explosive growth from a service for hailing rides around San Francisco to a global tech powerhouse. Here was the archetypal digital disruption – an app to match demand to supply with a slickness that blew competition off the road.
When those competitors (licensed taxi drivers) complained, their objections were dismissed by the newcomer as the death rattle of monopolists and luddites who were getting in the way of progress.
There was then, and still is, an argument to be had about regulation that inhibits innovation, and when it needs to change in step with changing times. That debate looks somewhat different in the light of leaked communications, dating from between 2014 and 2017 and published yesterday by the Guardian, showing the ruthless, aggressive methods that Uber used to force entry into various markets around the world.
The company’s mercenary ethos is encapsulated in an exchange between senior executives discussing the threat to Uber drivers from attack in Paris, when the city’s established taxi operators went on strike. Travis Kalanick, Uber’s co-founder and former chief executive, wanted his drivers to defy the strike with mass civil disobedience. When warned that this might provoke violent retaliation, Kalanick responded: “I think it’s worth it. Violence
Read more on theguardian.com