US banking giant BNY Mellon says digital assets are 'here to stay'

cointelegraph.com:

Michael Demissie, the head of digital assets at Bank of New York Mellon (BNY Mellon) is adamant that the cryptocurrency market fall in 2022 won’t waver institutional interest in digital assets. 

At a conference run by Afore Consulting on Feb. 8, Demissie said the digital asset industry is “here to stay” as institutional investors have held a strong interest in crypto.

"What we see is clients are absolutely interested in digital assets, broadly,” he said, according to a Feb. 8 report from Reuters.

Demissie backed up his thoughts by referencing a survey conducted by BNY Mellon in October, 2022, which found that 91% of custodian bank clients are interested in investing in blockchain-based tokenized products.

The survey also found that 86% of institutional players are adopting a “buy and hold” strategy, which may suggest that they see the cryptocurrency market as a long-term play.

88% of those surveyed also said the severe cryptocurrency market turndown in 2022 hasn’t changed their plans to invest in the digital asset sector over the long term.

Adoption rates of cryptocurrencies and digital assets are still growing, despite the recent crypto winter, Fireblock’s Michael Shaulov, tells Aerial View. Visit https://t.co/vELI6pZUDy #aerialviewbites #cutthroughthecorporate #sibos #aerialview #digitalassets @bnymellonAV pic.twitter.com/Po4bgEpJn9

Demissie did however state that more work needed to be done in Washington D.C. so that industry players can move forward with more regulatory clarity.

"It's important that we navigate this space in a responsible way," he added.

On Feb. 2, BNY Mellon announced the appointment of Caroline Butler as the firm’s CEO of Digital Assets to help drive the next wave of adoption for the bank’s clients.

Butle