Blockchain platform VeChain has announced its partnership with the Ultimate Fighting Championship (UFC) to tokenize fighter gloves and track their identities using the VeChainThor network.
In a recent blog post , the company said that the gloves worn by UFC fighters would be embedded with VeChain near-field communication (NFC) chips, enabling the recording of fight data and ensuring the authenticity of each pair.
Following the fights, the gloves will be donated and given away, turning them into sought-after collectors’ items.
Buyers can verify the authenticity of these gloves through a VeChainThor network smart contract.
The collaboration aims to address the issue of fraud in the secondary market, where buyers often seek to own gloves worn during specific fights.
By leveraging VeChain’s ToolChain system, a supply-chain management solution, the process of tracking and delivering items to their intended recipients can be streamlined.
The initial release of 12 exclusive gloves will be distributed to A-list celebrities, including Joe Rogan, with UFC CEO Dana White making a live presentation to announce the partnership.
The VeChain community has responded with mixed reactions on the platform’s Reddit board.
Some users expressed enthusiasm for this new use case, highlighting the potential of minting real-world asset gloves as non-fungible tokens (NFTs) for every UFC event.
Others welcomed the idea of merchandise tracking and suggested incorporating QR code scanning during televised events, which would further contribute to burning VeThor (VTHO) tokens.
Today marks a great step forward in our relationship with the @UFC!#VeChain powered NFC and blockchain technology will be integrated into fighter gloves,
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