Voice of pod: Inside India's entrepreneur-led podcast boom
podcast by the Zerodha cofounder, soon after a new episode drops. Chundru says he enjoys his Sunday dinner with the show: “It prepares me for the Monday work mindset.”
In a world of short-form content, he explains his attraction to episodes that run for two to four hours: “Usually, founders offer broad advice in public, for instance, work hard. But ‘WTF’ gets into the nitty gritty of actual execution, outlining specific steps.”
Elevate Your Tech Prowess with High-Value Skill Courses
Offering CollegeCourseWebsiteMITMIT Technology Leadership and InnovationVisitIndian School of BusinessISB Professional Certificate in Product ManagementVisitIndian School of BusinessISB Product ManagementVisitThis detailed approach is what captivates him. Kamath’s podcast, where he chats with friends, entrepreneurs and experts on a range of subjects, from ChatGPT to What Character Flaws Make the Best Entrepreneurs, is growing in popularity and has clocked over 16 million views on YouTube since its launch in March last year. A significant share of his listeners are young, aged between 18 and 34 years.
<div data-placement=«Mid Article Thumbnails» data-target_type=«mix» data-mode=«thumbnails-mid» style=«min-height:400px; margin-bottom:12px;» class=«wdt-taboola» id=«taboola-mid-article-thumbnails-108737719»>
Kamath is part of an emerging trend of Indian entrepreneurs who are hosting podcasts, video or audio shows in digital format.
They include Bombay Shaving Company’s founder Shantanu Deshpande, Zomato founder Deepinder Goyal, Kunal Shah of CRED and Myntra and CureFit founder Mukesh Bansal. When Indian founders turned into mini celebrities with the screening of the television show Shark Tank India and the bull run in the startup market in
