Mukesh Ambani's son Anant Ambani tied the knot with Radhika Merchant in a whopping Rs 5,000-crore affair.
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While those are astronomical numbers, the middle class and upper middle class, too, joined the party through 2024 and the lull in the wedding market seen in 2020-2021 appears to be a thing of the past.
According to a Justdial report released on December 24, metropolitan cities drove 34 per cent growth in demand for wedding services with the national capital dominating with a 44 per cent rise in wedding searches and 4x surge in resort venue searches.
Till November this year, wedding budgets saw a 6.7 per cent increase year-on-year with the average spend at Rs 35.6 lakh, according to a survey done by all-in-one wedding planning solutions provider WedMeGood, which caters to 1.8 million monthly users across its web and app platforms.
Numbers shared by the Confederation of All India Traders (CAIT) suggest a similar trend.
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