Wild Stone CODE, a brand in men’s grooming products, has launched its campaign for Wild Stone CODE body perfumes, starring Vicky Kaushal as the face of the brand. The ad claims to showcase the essence of ‘CODE Titanium’.
“I am thrilled to be back with Wild Stone CODE. I’m really excited for everyone to see our approach to showcasing freshness and experiencing the effect it brings,” Vicky Kaushal said.
Reportedly, in the ad, Kaushal embodies the modern man. From what it is understood, the ad captures Kaushal’s experience with CODE Titanium, portraying how the fragrance enables him to seize the day. As per the company, Titanium is one of their most popular choices in the range of seven body perfumes, with three all-new fragrances launching soon.
“Vicky Kaushal perfectly represents the essence of our brand – modern, vibrant, and effortlessly captivating. Vicky was first celebrity on brand CODE, and we are thrilled to welcome him back. This campaign is a celebration of the impact that CODE Titanium brings to everyday life,” Ankit Daga, head of business development, McNROE Consumer Products Pvt Ltd, said.
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