Advertising Agencies Association of India (AAAI) has conferred the Lifetime Achievement Award on Vikram Sakhuja, group CEO of Madison Media & OOH.
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Sakhuja has contributed significantly to the industry, drawing on over 38 years of experience in marketing, media and advertising.
He has held leadership roles such as global CEO at Maxus Worldwide, global strategy development officer at GroupM, CEO of GroupM South Asia and CEO of Mindshare South Asia.
He also holds positions in various industry bodies and was recently appointed vice-chairman of Media Research Users Council of India (MRUC).
«When I look at the list of 31 recipients before me, it's genuinely humbling because they were all legends,» Sakhuja said on being chosen for the award. «I am a mere mortal. That said, it is absolutely brilliant to receive this validation from my peers.»
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