After a two-year lull, businesses are warming up to laptops and PCs

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Macs between April and June on enterprise deals, Mint reported on 3 August. Overall PC sales in India rose 7% year-on-year to 3.39 million units during the period.

“Enterprises are upgrading their PCs to comply with a compulsory software upgrade cycle for Windows PCs, as well as increasing demand based on revival in tech projects and digital transformation," said Ashweej Aithal, analyst at market researcher Canalys. For small and big enterprises, he said, an anticipated need for PCs that support AI applications in the next four quarters has also started boosting demand.

Companies dominate the demand for original equipment makers. For Acer India, corporate clients contribute bulk of the revenue even as it is looking to ramp up its presence in the consumer market.

“As of today, we have over 7.5 million IT assets under direct maintenance and warranty of Acer India," said Harish Kohli, president and managing director for India at the Taiwanese company. “Our enterprise sales account for 55% of the annual revenue at present, and we have a robust trust factor where we account for first-tier choices within the banking and financial services domain—one of India’s biggest demand generators for technology." Acer’s India sales rose nearly 35% in the first half of this year—showcasing strong demand from enterprises for India’s fourth-largest laptop brand.

HP, India’s largest PC company, sees this refresh cycle powered by disruptive technology changes an opportunity to expand its sales among businesses. “We’re thinking about generating work, but if we talk about numbers—in terms of the economy, SMBs (small and medium-sized businesses) and other industries growing, many of them are rethinking the way we do everything," said Ipsita