Alphabet reports strong Q3 2024 earnings, driven by YouTube's $50-billion revenue milestone
Subscription growth was driven by offerings like YouTube TV, NFL Sunday Ticket and YouTube Music Premium.
“We're also focusing on enhancing the living room experience with features like multiview and a new option for creators to organize their content into episodes and seasons, much like traditional TV,” the company said in a blog post.
Since the 2006 acquisition of YouTube in a $1.65-billion deal, the company has strengthened Google's fast-growing video business.
As of September 2023, YouTube has 518 million monthly active users (MAUs) in India compared with Instagram’s 244 million, according to Comscore data.
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