Amazon reduces less than 5% of Buy with Prime unit’s workforce

investing.com:

Amazon (NASDAQ:AMZN) confirmed on Thursday is reducing its workforce in the Buy with Prime unit as part of its ongoing efforts to cut costs.

The layoffs impact less than 5% of the staff within the Buy with Prime division. This service enables online stores to provide the same two-day shipping advantages enjoyed by Prime subscribers.

Since its introduction in April 2022, Amazon has broadened the program, forming partnerships with Shopify and Salesforce.

“We regularly review the structure of our teams and make adjustments based on the needs of the business and, following a recent review, we’ve made the difficult decision to eliminate a small number of roles on our Buy with Prime team,” an Amazon spokesperson said in a statement.

AMZN rose more than 1% on Thursday.

Despite the layoffs, Buy with Prime will remain “a top priority for Amazon,” the spokesperson added, and the company intends to allocate “significant resources” for the service.

Since late 2022, Amazon has reduced its workforce several times. This trend has persisted into this year, with Amazon recently laying off employees in various units, including Prime Video, MGM, Twitch, Audible, and Amazon Pay.

More than 27,000 employees have been laid off so far.