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livemint.com / 3 months ago
livemint.com / 3 months ago
As premium whiskies come of age, Amrut aims for ₹800 cr sales by 2030
Subscribe to enjoy similar stories. New Delhi: The rise of Indian single malts is showing up on distillers’ balance sheets, and for India’s oldest whisky maker Amrut Distilleries, premium variants are fast becoming the engine of growth, rather than a niche bet. The distiller says it now sells nearly a quarter of all Indian single malt whisky consumed domestically, giving premium whiskies an outsized role in its growth strategy.
The company expects a net revenue of ₹610-615 crore in FY26, up from about ₹550 crore in FY25, and is targeting ₹750-800 crore by 2030, Rakshit Jagdale, managing director of the Bengaluru-based distiller, told Mint. Single malt and pure malt whiskies now contribute about 35% of Amrut’s topline, despite making up a far smaller share of total volumes. In the last one year, the maker of the namesake single malt, has expanded its distillation capacity by 30% and has doubled down on premium and luxury whiskies, though the gains will take time to flow in.
The additional output will translate into sales five to six years from now due to ageing time, said Jagdale. The distiller produces about 6 million cases of spirits annually across categories ranging from economy to luxury. Rum continues to dominate volumes for the business, accounting for roughly 55-60% of volumes, led by brands such as Old Port and Triple X.
The 77-year-old company began producing single malt whisky in 2004, well before demand took off domestically, relying initially on exports to build scale and credibility. Since then, Amrut has expanded its footprint to over 20 states and built a portfolio spanning whisky, rum, brandy, gin and vodka. In FY25, the company reported a net revenue of ₹550 crore, up 12% year-on-year.
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