tech giants are falling short on pledges to rein in and combat climate misinformation on their platforms, according to a new report calling for more political will to act on measures to curb the «spread of lies» that threaten climate action.
Climate Action Against Disinformation (CAAD), a coalition of more than 50 advocacy groups and businesses, released the report on Wednesday as activists and business leaders joined Climate Week NYC, an event held alongside the U.N. General Assembly each year, and leaders laid out green plans at the U.N. chief's Climate Ambition Summit.
"Big Tech is clearly failing to stop the extensive climate misinformation that threatens climate action," said Erika Seiber, climate disinformation spokesperson at Friends of the Earth, an environmental advocacy group.
The report examined the misinformation policies of Meta — the parent company of Facebook and Instagram — Pinterest, TikTok, YouTube — which Google owns — and X, formerly known as Twitter.
The platforms were graded on a set of metrics that included policy content, enforcement, advertising, transparency and privacy.
Of the five platforms, Pinterest fared the best, with a score of 12 out of a possible 21, followed by TikTok with nine, Meta eight, YouTube six and Twitter/X only scoring one.
Seiber said the scores in the report were «unacceptable» and should be a wake-up call for