Taylor Swift fans who are also crypto enthusiasts can now purchase tickets for the highly anticipated film "Taylor Swift: The Eras Tour" using various cryptocurrencies, including Bitcoin (BTC), Ethereum (ETH), Dogecoin (DOGE), and Shiba Inu (SHIB).
The movie, which hits theaters worldwide today, has already amassed an impressive $100 million in presales, setting the stage for a blockbuster premiere.
BitPay, a leading crypto payment service provider, will facilitate the film's crypto tie-in, the company said in a Friday post on X (formerly Twitter).
BitPay previously partnered with the theater chain AMC, enabling seamless cryptocurrency payments for movie tickets.
To take advantage of this payment option, fans can visit the AMC website or use the mobile app and select BitPay at checkout.
Alongside Bitcoin, Ethereum, Dogecoin, and Shiba Inu, customers can also purchase tickets with Bitcoin Cash, Litecoin, and XRP.
AMC played a significant role in the "Eras" film's journey, making a groundbreaking move by negotiating directly with Taylor Swift for the film's release in its theaters.
By bypassing traditional Hollywood studios involved in film distribution, AMC secured an exclusive deal.
As a result, Swift is set to receive a remarkable 57% of ticket sale revenue, a substantial share rarely seen in the entertainment industry.
The film's release is expected to inject new life into the struggling movie box office, which has faced challenges due to strikes by the Hollywood writers' and actors' guilds.
Since the successful releases of "Barbie" and "Oppenheimer" in July, theater attendance has dwindled significantly.
However, with the buzz surrounding "Eras," industry insiders are hopeful that it will attract a large audience and
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