BookMyShow reveals India’s cinematic frenzy in 2023
NEW DELHI : In a testament to India’s continuing passion for cinematic experiences, as many as 1,648,508 movie enthusiasts watched at least six movies and more in 2023, with an average frequency of at least one visit to the cinemas every two months, according to BookMyShow’s year-end wrap Best of 2023 – Entertainment On A Spree that curates data from 1 January to 5 December 2023. Titles such as Jawan, Pathaan, Gadar 2: The Katha Continues, Jailer, Animal (Hindi), Leo, The Kerala Story, Adipurush (Hindi), Ponniyan Selvan: Part 2 (Tamil), Tiger 3, Rocky Aur Rani Kii Prem Kahaani, and OMG 2 emerged as crowd favourites.
The pinnacle of this cinematic fervour was reached on 13 August, when a record-breaking 2.8 million tickets were sold, marking the highest single-day sales of the year. The Independence Day week, spanning 13 August to 20 August 20, witnessed an unprecedented surge in cinema attendance, with 10.9 million audiences booking tickets on BookMyShow.
A cinephile, a resident from Hyderabad, stood out by watching a total 99 films in cinemas throughout the year. Additionally, urban centres like Mumbai, Hyderabad, Bengaluru, Chennai, and Trivandrum defied conventional timelines by attracting moviegoers between 12 am and 6 am.
Weekdays proved to be popular choices for moviegoers, constituting 37% of all cinema visits, while diverse genres such as action, drama, comedy, thrillers, and historicals captured the hearts of the audience. The resurgence of mass-market commercial entertainers in Hindi, complemented by strong showings in Tamil and Telugu, breathed new life into standalone single-screen cinemas.
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